ROI CALCULATOR

It gives a directional estimate, only as good as the four numbers you enter.

A result showing a US$5,000 monthly gap could be US$3,000 or US$8,000 for your business, but it's unlikely to be zero. It counts first-deal value only, so if your clients buy again or stay for years, the real figure is probably higher.

It depends on what you sell and where your visitors come from, so compare like with like.

Visitors from paid search or a referral usually convert higher than someone reading a blog post. The most useful benchmark is your own site over time, measured on the same traffic source.

Yes. Divide last month's website enquiries (form fills, calls and emails from the site) by last month's visitors, which Google Analytics shows.

If you have no tracking at all, choose one of the lower options to keep the estimate cautious. Every full Superpresence build sets up GA4 and heatmaps, so after launch you'll have the real number.

It does, and a Superpresence redesign works on all of it.

Buyers get in touch when they can quickly see what you do, why you're the better choice and proof you've done it before. So the work covers the message and page order, copy by expert copywriters, proof placed where doubts come up, a clear route to getting in touch, and page speed. Design comes last, to make that argument look as credible as the business behind it. The same clear structure is what AI tools like ChatGPT and Google's AI Overviews read when they describe your business to buyers.

Clients of ours who run ads see on average a 20% lift in enquiries.

Paid traffic shows a change soonest, because the volume is steady from launch day. Search traffic takes longer while search engines re-read the new pages.

Sometimes, and we'll tell you if that's your situation.

If the structure is sound, a sharper homepage, clearer calls to action and better-placed proof can move the number. For Webflow sites, our Standard and Growth maintenance plans include conversion experiments. If the core message is unclear, small fixes won't hold, and a rebuild is the better spend.

Only if the numbers say so.

With fewer visitors each one counts for more, so conversion still matters. But if your deal value is low and the yearly gap the calculator shows doesn't comfortably exceed the cost of a project, a premium build isn't the right spend yet, and a template or a freelancer is the better buy for now.

It depends on what the redesign has to fix: how many pages, what the site needs to do (bookings, CRM integrations, more than one language) and how much of the message needs rewriting. Book a call and Superpresence will send a fixed price in a proposal within a week.

Projects start from US$4,800 for a smaller marketing site.

If you run ads, most clients see the redesign pay back within the first year, through higher conversion rates, more enquiries and a site buyers trust sooner. Set that against the yearly gap in your result. If you'd like to see the difference before deciding, claim your free redesign: we redesign the first screen of your homepage, free, in 2 weeks.